Masterclass Series — Free Zoom "Brown Bag" Luncheon — Storytelling Basics for Business Sales with Bridget Brown
Join Us Wednesday, September 16, 2020 at 11:30 am for our monthy Zoom luncheon meeting. An email link will be sent prior to the meeting. Is the story you tell potential new clients about what your company does, deceptively simple? Or is it very complex?
Either way, how do you tell a new client what you do in a way that sticks and makes your company stand out from your competitors? And how do you get across how you are the company to solve their problem because you have done it before in a way that is compelling?
Master Storytelling Coach, Bridget K. Brown of StoryMatters, LLC, will take you through a workshop that uses your product, and the achievements of your company to tell the story of what you do and how what you do solves the problem of new customers. At the end of the hour you will be able to tell your story in a compelling manner that sticks, so that when you are face to face within a business development session, you can apply your storytelling prowess to get the new customer to say "yes"!
Please bring 2 examples of successes with past clients, what you did, and how that solved a problem for them. (Company names not necessary).
Known as the "Geek Translator", C-suites, HR teams, sales teams and entrepreneurs hire Bridget K. Brown to increase their expertise and the skills of their employees in making the complex clear in the stories they tell themselves and others. She is a public speaking, storytelling coach and master facilitator who has worked for three different Fortune 500 companies including Monsanto and a small beer company called Anheuser-Busch. She has trained at the Alan Alda Center for Communicating Science at Stony Brook University, is a former Adjunct Instructor in the School of Engineering and Applied Science at Washington University in St Louis where she taught Public Speaking, and has coached three TEDx talks.
Bridget is the owner of StoryMatters, LLC, a communications training company which focuses on uncovering the powerful stories which create organizational connection and the hidden stories which create bias and disconnection.
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